About Bellagroup

One of Denmark’s leading businesses in the hotel, conference, event and hospitality industry.

Bellagroup is one of Denmark’s biggest businesses in the hotel, conference, exhibition and hospitality industry. Bellagroup has just about 1,600 hotel rooms, more than 160 meeting and conference rooms as well as a total of 65,000 sqm of meeting and event facilities which can accommodate more than 30,000 people.


CEO Christian Folden Lund
CFO Jacob Kjær
COO Fredrik Sandström

Martin Åkesson, General Manager Copenhagen Marriott Hotel 
Jens Frank-Mikkelsen, General Manager Crowne Plaza Copenhagen Towers
Jesper Olesen, General Manager AC Hotel Bella Sky Copenhagen
Kevin Thyge Helsinghof, Executive Commercial Director Venues 
Renée Mamsen-Svarter, Executive Director People & Culture
Louise Knox Martin,  Executive Director Marketing
Rikke Lolk Fjeldsted, Executive Commercial Director Hotels
Casper Brorsen, Executive Director Business Development & Transformation
Theis Olsen, Executive Director Finance
Jacob Rønnov, Director of Finance

Board of directors

Chairman: Martin Gaarn Thomsen
​Christian Riis-Hansen
Peter Korsholm

Employee representatives
Elisabeth Kathenes Støle
Helle Kejser

Our history

- A hospitality business in constant development 

The history of Bellagroup (former BC Hospitality Group) is rooted in Bella Center Copenhagen. More than fifty years of solid development marked by innovation, success and growth has resulted in the multifaceted group we know today.

From Bellahøj to Vestamager

In 1965, Copenhagen Trade Fair marked the start for Bella Center at Bellahøj and on September 5, 1975, HM The Queen opened the new Bella Center Copenhagen, thus laying the foundations for a new international exhibition and congress center.

The first hotel
On May 16, 2011, Bella Center Copenhagen opened its doors to its biggest commercial venture ever: the designer hotel Bella Sky Comwell - today AC Hotel Bella Sky Copenhagen - which has since become a landmark on the island of Amager. With 23 floors and more than 800 designer bedrooms, Bella Sky is one of the biggest hotels in Scandinavia, and offers fitness center, bars and gourmet restaurants. 

In 2012, both Bella Center Copenhagen and Bella Sky were acquired by Solstra Capital Partners with a view to expanding conference capacity and building new offices and housing.

2014 - an eventful year
2014 saw several separate organizations being merged to form a united group under the name BC Hospitality Group.  

Bella Center Copenhagen, Crowne Plaza Copenhagen Towers and Bella Sky was united under the same management, and in November BC Hospitality Group opened the doors to Comwell Conference Center Copenhagen. Just before the end of 2014, yet another hotel was added to the portfolio, the five-star Copenhagen Marriott Hotel In connection with the acquisition of the Marriott Hotel, Bella Sky was rebranded AC Hotel Bella Sky Copenhagen – thereby becoming part of the Marriott family.



2021 - a new beginning and a new name
The beginning of 2021 is another milestone for BC Hospitality Gorup. Comwell Conference Center Copenhagen was rebranded to Bella Sky Conference & Event. Also, a new multiarena (Bella Arena), an extension of Bella Center Copenhagen opened in June 2021 and BC Hospitality Group became Northern Europe's largest meeting, conference and event venue. 

The summer of 2021 was also marked by a change of ownership and a new direction for the company, which led to changing the name to Bellagroup on November 1, 2021.